Published on: Monday, July 12, 2010

LeBron’s Leaving

Posted By: Dave Opton
Filed Under: dave opton, talent management, career management, reputation, lebron james, basketball, loyalty, perception

Comments (26)

 

By the time anyone sees this, it will likely be buried in the millions of posts that have something to say about the LeBron move to Miami. It will be interesting to see the results of the many polls that will inevitably be taken on how people (sports fans or not, basketball fanatics or not) feel about what transpired. Not so much around the marketing and PR hype that led up to the ESPN circus, but how they feel about the message his decision delivered on a number of levels.

Clearly strong arguments can and have been made on both sides: It speaks to the few of us left who actually think loyalty should mean something and those who feel that loyalty has nothing to do with it. He has the right to do what he wants; he put in seven years in Cleveland, worked hard both on and off the court, etc. All true.

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